Our Values

Values are important, this is what we believe in at DealDash

Customer first

  • Pride yourself on going above and beyond for our customers.
  • Treat our customers as you want to be treated yourself.
  • Talk with, listen to, and understand our customers. All team members speak with customers every week.
  • Never take the customer for granted. The customers vote with their wallets.

Learn and grow

  • Be who you are, but aspire to be a better you.
  • Learn new skills, be curious, find new and better ways to reach your goals.
  • Be ambitious, take risks and exude confidence in yourself.
  • A great source of learning comes from your mistakes. Acknowledge them.


  • You are the company. Be the change you wish to see take place.
  • Take ownership, take initiative, and take action to create what's missing and to fix what's broken.
  • Results matter, not the method. We trust you to make the right decisions on the way.
  • Don’t be afraid of making mistakes, but own and admit them.
  • Lead by example and act with integrity.

Dare to challenge

  • Be visionary, think beyond boundaries, reinvent the rules.
  • Be open-minded and creative. Try new ideas, embrace the unknown.
  • Dare to speak up. Encourage debate. Disagreement leads to new ideas.
  • Question the traditional and conventional ways of doing things. There is probably a smarter way to achieve the results.


  • Make informed decisions, validate your opinions and results.
  • Don’t let data restrict ideation, have it guide your actions. Be data-driven, not data-obsessed.
  • Data is available for everyone. We are open and transparent. We collaborate and share information.
  • We make decisions transparently based on data. Opinions are valued based on the data that backs them, not subjective views, hierarchy, or status.